Struggling to squeeze your business story into just 150 words? Don’t worry – we’ve got you. In this blog, we’ll show you how to craft a bio that’s clear, confident, and full of personality. Whether you’re a solo startup or a well-established brand, these tips will help you write a standout intro that captures what makes your business truly special.
KPIs aren’t just fancy business jargon - they’re your secret weapon for making smarter decisions, tracking real progress, and getting your whole team rowing in the same direction. Whether you’re chasing growth, improving customer service, or entering the 2025 Unison Great Lake Taupō Business Awards, setting the right KPIs will help you focus on what really matters and tell your success story with confidence.
Your business story is more than just how you started — it's the heart and soul of what you do. It helps people connect with your brand, understand your values, and see the impact you're making. In this blog, we share simple tips to help you tell your story in a way that's clear, compelling, and authentically you.
Planning to enter the 2025 Unison Great Lake Taupō Business Awards? In this practical webinar, Awards Convenor Michelle Caldwell is joined by Michelle Barnett and Dan Briton from Strettons to share expert tips on crafting a strong entry. Learn how to document your strategy, demonstrate measurable growth, and showcase your future sustainability — all key elements judges are looking for. Whether you're an emerging business or an established one, this session will help you sharpen your story and strengthen your entry.
You don’t need to be a perfect business to enter the Great Lake Taupō Business Awards – just ready to tell your story and proud of what you’ve achieved. This guide helps you understand the judging criteria, structure your responses, and put your best foot forward.